Creating a landing page that converts isn't just about flashy designs and clever copy - it's about understanding your audience and crafting an experience that speaks directly to their needs. When using ChatGPT for landing page design, asking the right questions makes all the difference between a page that converts and one that falls flat. This prompt helps gather essential information about your target audience, conversion goals, and design requirements while ensuring no crucial element gets overlooked.
Prompt
Design a landing page that maximizes user conversions and captures high-quality leads for our upcoming product launch. Incorporate a powerful headline, engaging body copy, and a strategically placed call-to-action (CTA). Provide your recommendations for layout, visual elements, and any crucial design techniques that will help us meet our marketing goals.
**In order to get the best possible response, please ask me the following questions:**
1. What is the primary goal or conversion action (e.g., email signups, direct sales, lead capture)?
2. Who is our primary target audience or customer persona for this product?
3. What unique selling propositions (USPs) should the landing page highlight?
4. Are there any brand guidelines or specific design styles we need to follow?
5. Would you like to integrate any social proof elements such as testimonials or reviews?
6. Do we have any specific timelines or constraints for this product launch?
7. Do you have preferred color palettes or design assets we should incorporate?
8. Are there additional incentives or offers (e.g., discounts, free trials) we can include?
9. What tools or platforms will this landing page be built on (e.g., WordPress, custom code)?
10. How should we measure success beyond conversion (e.g., time on page, session duration, engagement)?